The other week we got a reply to one of our emails.


Saying they didn’t like our use of ‘salesy’ like words.


Such as fast, fun, guaranteed and secret.


These are words we use to varying degrees in things we have out there.


Because that’s what we feel our services are.


Most people in our industry don’t like ‘sales’.


But, to our mind, all it is is talking with passion and enthusiasm about something you believe in.


We think our programmes are great.


And that the right people would benefit hugely from doing them.


We’ll never try and ‘trick’ people into doing them.


We try to put the wrong people off if anything.


But we don’t see any problem with telling people about what we do.


And as for use of certain words?


If it’s not fast and fun, it’s slow and boring, surely?


If it wasn’t secret (to some) then they’d know it already – and the fact they are even reading our stuff would suggest they didn’t.


And, guaranteed?


I’ve been offering a guarantee on what is do since Day 1.


13 years and counting!


Surely not doing so is like someone coming and asking us “If I do everything you say, will I get XYZ result?” and us going “Maybe. We’re not sure”.


You get the point!


The words we use are genuine descriptions of what we think.


And if we write things in a way that will help the right people realise we can help change their lives and bodies, then, surely, that’s a good thing?


Much love,


Jon ‘Fast Not Furious’ Hall and Matt ‘FunHouse’ Nicholson

Jon Hall
Jon Hall

When not helping people to transform their lives and bodies, Jon can usually be found either playing with his kids or taxi-ing them around. If you'd like to find out more about what we do at RISE then enter your details in the box to the right or bottom of this page or at - this is the same way every single one of the hundreds who've described this as "one of the best decisions I've ever made" took their first step.