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I mentioned yesterday about Brian Cox’s response to the cost of a space exploration programme (the details of which I forgot).

And the context he put that in by explaining that that money was nearly all then spent in this country and not “sent up in a rocket”.

Context is often useful with all expenditure.

I regularly see people posting on social media about how much is been spent on things.

And “what a waste” it is.

Or how it could be spent better.

By the government.

By the local council.

And, often, these amounts of money do sound a lot.

A billion pounds by the government.

£3 million by the local council.

But big numbers always sound a lot without context.

A billion pounds is less than £20 per person in the UK.

0.035% of GDP (“all of the money spent by consumers, businesses, and government in a given period”).

£3 million about £50 per person who lives in Macclesfield.

Or 0.3% of the amount spent in the town each year by visitors.

Doesn’t automatically mean that they are the best uses of money and that we shouldn’t ask questions, of course.

But it puts them into context, doesn’t it.

Both in terms of what a big cost it really is in the grand scheme of things.

And of the benefits it could bring (spending 0.3% of the amount spent by visitors in Macclesfield to increase that number by a percent or five makes sense, no?).

And I always think the same with the cost of our programme.

I get that it costs more than a budget gym.

The kind where you rent access to some equipment.

But no one knows or cares if you know what you’re doing, go or not or get results or not.

And you only hear from when you cancel your DD.

But that’s not a fair comparison, if you ask me.

Like pointing out a nice house cost more than tent.

Or a nice new car costs more than a clapped out old one.

A budget gym would cost 1.6% of the average UK income.

A reasonable one more like 2.6%.

Many are 5% plus and a top end 1:1 PT Studio near here that would be more like 40%.

Our programme more like 4%.

For a body you like the look and feel of more.

Increased energy and mood.

A increased chance of staying healthy and living longer.

The best use of 4% of income you could possible make in my humble opinion.

And for many, only a fraction of what they’ll spend on stuff which, whilst is enjoyable, if we’re being honest with ourselves, is less important.

TV, films, eating out, take out, drinking, etc.

It always makes me sad when people try us out briefly and leave “because of the cost” and I see them out (or on social media) happily spending what would get them an entire month with us on a single night out.

Or an entire year (or several) on a marginally nicer car.

I’d never dream of telling someone how they should spend their money, of course.

It’s their money, their life – to do with both what they wish.

But I will help people question the cost of the changes they can make with us.

And to put them into context.

Much love,

Jon ‘GDPR’ Hall

Jon Hall
Jon Hall

When not helping people to transform their lives and bodies, Jon can usually be found either playing with his kids or taxi-ing them around. If you'd like to find out more about what we do at RISE then enter your details in the box to the right or bottom of this page or at myrise.co.uk - this is the same way every single one of the hundreds who've described this as "one of the best decisions I've ever made" took their first step.