I recently saw something interesting from author Simon Sinek the other day.

In it he told the story of a shoe seller who taught him the concept of “Two not three”.

When the seller was showing shoes to a potential customer he only ever showed two pairs at a time.

If they wanted to look at another pair he said “Sure, which of these shall I put back”.

When faced with a decision between two options, potential customers would usually pick one of them.

When faced with three or more options they would often essentially pick nothing.

Two options = decision. Three = hesitation.

We can use the same idea ourselves.

Instead of vaguely trying to fit some exercise in today, we could ask ourselves questions like;

“Am I going to exercise tomorrow?”

“Yes”

“Ok. Will I do it at RISE or at home?”

“RISE”

“Before or after work?”

“Before”

“6 or 7am”

“7”

And so on.

Or similar with our food.

Rather than just rolling through the day eating whatever is available when we’re hungry we could do some version of;

“Am I going to eat that meal at home or elsewhere?”

“Elsewhere”

“Take something with me or get something when I’m out?”

“Get something when I’m out”

“Meal deal from the shop or something from the work canteen?”

“Meal deal”

“Calorie surplus or deficit?”

“Deficit”

You get the idea.

All options are still on the table.

We’re not really limiting ourselves.

We’re just turning it into simple A or B decisions.

Two. Not three.

Try it next time you’re stuck.

Much love,

Jon ‘s company’ Hall.

P.S. You have an A-B option at the moment. One option is to carry on as you are. The other is to start here –> www.myrise.co.uk/apply


Jon Hall
Jon Hall

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