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You’ll often here people who have achieved a goal say that the reason those who haven’t “Just don’t want it badly enough”


Not the most helpful approach in my experience.


But there is something we can get from that.


Chances are if you’ve struggled to hit a goal before it’s because it’s been framed in a way that you actually don’t want all that much.


Do you want to exercise three times a week?


Probably not.


I know I don’t.


Do you want to deprive yourself of the foods you enjoy?


Probably not.


I know I don’t.


Do you want to drink less caffeine and alcohol and more water?


Probably not.


I know I don’t.


The things we need to do (the process goals) are, as we’ve mentioned before, essential to have in mind.


To achieve regularly on the way to that outcome goal.


But without that outcome goal, no one wants to do the processes I’m sure.


If we could have the bodies we want while eating and drinking anything and not exercising, I’m sure we would/


I know would.


An outcome goal that we care about tied into these process goals is how it all comes together.


But it has to be a goal that we care about.


Not some version of a goal that we think we should have.


Not some goal we’ve kinda just inherited from someone else and think is also our own.


If we’re not all that inspired by the position of a needle on a scale, we might be by living longer (all else being equal).


By having more energy.


By a better sex life.


By sleeping better.


By being able to keep up with the kids.


Or the grand-kids.


Or being able to do some activity that inspires us.


No right or wrong.


Your goal is your goal.


What you want to get from exercise and a healthier lifestyle is up to you.


And only you know what you actually care about.


If you’re not sure, just keep asking yourself “Why?” like an annoying child.


“I want to lose weight”




“Erm, I want to feel better”




And so on until you run out of answers.


Chances are what you end up with is something you “want badly enough”.


That, when tied in with those minimum achievable process goals.


And with not ‘writing it off’ when it doesn’t go according to plan.


Will lead you, over time, to where you want to be 🙂



Much love,


Jon ‘No Delilah, just thought it made a better title’ Hall and Matt ‘Bird’ Nicholson


P.S. Check myrise.co.uk/briefing-meeting if you like the sound of going somewhere that actually helps you with why you’ve been struggling rather than just making you feel guilty and telling you to try harder.




RISE Macclesfield – myrise.co.uk


Serious transformations. Fun times!


Enter your details at myrise.co.uk for more information about what we do.


Or check out our monthly find-out-more meeting if you want to learn more about our free ’20lbs weight loss in 8 weeks’ and ‘Beach Body’ challenges –> myrise.co.uk/briefing-meeting

Jon Hall
Jon Hall

When not helping people to transform their lives and bodies, Jon can usually be found either playing with his kids or taxi-ing them around. If you'd like to find out more about what we do at RISE then enter your details in the box to the right or bottom of this page or at myrise.co.uk - this is the same way every single one of the hundreds who've described this as "one of the best decisions I've ever made" took their first step.